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Tag : Industry media

29 Oct 2020

Construction Magazines Want Your Job Stories & News

The industry media is looking for news – your news. Are you giving yourself the best opportunity to get some print space? Where do you start? Our clients have the benefit of Construct Marketing being a coach (Our clients might say a pain in the neck!) in that we regularly bug our clients for releasable news, looking for content to amplify, and creating opportunities to grab print space in the industry media.  Relationships with trade media contacts also helps. Example […]

25 Mar 2019

Maximize time at the construction tradeshow

Industry events aren’t just for hiding behind a 6-foot table draped in your company colors. Still, as not everyone is Jill or Joe Salesperson, there are still some objectives from the Tradeshow experience that, Sales notwithstanding, are a benefit to Tradeshow ROI. 1. Engagement. Forget about sales for a minute. In fact, forget about sales altogether. While we’d like you to come back from the show with that big sale smile on your face, that’s not why you’re there. You’re […]

09 May 2018

Construct gets client project published. Again. Relentlessly.

Engineers and contractors – I’ve been working with them my entire life. My dad was one. When it comes to getting words to paper, construction content, telling the world what they can do – its not their strength, if you’ll permit me to generalize. “Don’t hide your light under a candle.” – Mama Compton We all have our skills. We go to our strengths. Getting construction content out of construction people is mine.  I have seen the biggest, baddest, toughest, “I’ll […]