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  • Marketing Specialists for the

    Construction

    Industry

We bridge the span between construction and marketing

Practical yet creative, Construct Marketing provides the resources of a marketing department, to contractors, suppliers, manufacturers and engineers for gaining a competitive advantage in the heavy construction industry.

Construction

We wouldn't work anywhere else.  Construction is what we love and the Construction Industry is what we know.  Our expertise in navigating these waters is inherent in every component of our work.  Our relationships, our knowledge, our assets are all tuned in to gaining a competitive advantage in the construction sector for our clients.

About Us

Marketing

Construct Marketing manages marketing programs for companies operating in the heavy construction industry.   Our goal is to organize and manage components to prime a client's promotional engine and keep it running strong.  Every day we work with clients to plan, develop and deploy marketing assets consistently and effectively in the construction sector.

Services

Think of us as your marketing department

The all-in-one solution

Communications

  1. Communicate professionally
  2. Message consistently.
  3. Optimize channels.

Creative

  1. Project a strong professional brand.
  2. Strong creative communicates a strong company.
  3. Differentiate yourself and your best foot forward.

Advertising

Strategy. Creative. Campaign management.

  1. Budget accordingly,
  2. position strategically,
  3. design creatively and
  4. manage efficiently.

Evaluate.  Repeat.

Content

The flow of content is crucial to marketing today.

Several Construct Marketing tools are available to help create drafts, but a partnership with principals and working with your personnel is the key to content success.

Tell your story.

Industry Media

  1. Utilize industry press relationships to client's benefit.
  2. Marry client activity, content production and above.
  3. Press release to construction specific list, and general channels i.e. Newswire.

Website & SEO

Construct provides full services related to website development.

  1. Planning, creative, testing, launch.
  2. Integrate Search Engine Optimization (SEO).
  3. Management and growth of a dynamic website.

Social Media

Integrate and sustain a social media campaign that creates interest in what you do and promotes the capabilities of your company.

  1. Marshall the flow of content.
  2. Sustain a strategic presence.
  3. Build audience and foster engagement.

Promotion

Ready to create campaigns that sustain reach through digital and traditional channels.

  1. E-mail
  2. Direct Mail Campaign

Conferences & Events

We see the events coming, we get our clients in, ready to show.  We get your display & materials to the event so you can focus on building relationships.  We sweat the details

  1. Future – What’s coming
  2. Present – What & Who needs to be where?
  3. Past – What can we learn from it?

Associations

Professional associations offer focused networking and marketing opportunities.

  1. Engage the target industry sector.
  2. Monitor and assess association opportunities.

Photo & Video

  1. Utilize internal and external resources to maximize these assets.
  2. Maximize Advertising, creative, and branding with better photography.

Asset Management

Build and organize a supply of marketing assets.

  1. Photography and video
  2. Collateral
  3. Data

Content Line

973.729.7291

Dedicated Voicemail line to record content for Social Media, Blogs, Articles, Press Releases, Case Histories, etc.

Tell your story: Construct Marketing will transcribe, draft, edit and return for revision/approval.

CLIENTS ONLY.

Click below to open Guide for assistance.

Content Builder

Free tool for use in developing content for Social Media, Blogs, Articles, Press Releases, Case Histories ...

FOR CLIENTS & NON-CLIENTS - WITH OUR COMPLIMENTS.

A series of questions for civil works projects will extract the facts and fundamentals to start getting your content drafted.
At the end you get an e-mail with the questions and your answers. You take it from there.
Share with your team for their additions.

Tell your story.