Marketing Specialists for the Construction Industry: Construct Marketing

Marketing Specialists for the

Construction

Industry

Construct Marketing: Marketing Engineered

Practical, yet creative, Construct Marketing provides the resources of a marketing department to contractors, suppliers, manufacturers, and engineers to prime their marketing engine and gain a competitive advantage in the heavy construction industry.

Construction

Construction is our passion and marketing and promotion in that industry is our focus. Our relationships, our knowledge, our assets are all tuned in to gaining a competitive advantage for our clients in the construction industry.

About Us

Marketing

Construct Marketing manages marketing programs for companies operating in the heavy construction industry. Our goal is to organize and manage components to prime a client's promotional engine and keep it running strong.

Services

Think of us as your marketing department

Communications

Communicate professionally.
Message consistently.
Disseminate effectively.

Creative

Project a strong professional brand.
Use strong creative to convey a strong company.
Differentiate yourself and stand out.

Advertising

Create a strategic campaign.
Budget accordingly,
Use professional creative.
Manage efficiently and effectively.
Evaluate. Repeat.

Content

Get the content flowing - keep it flowing.
Get to know a client's prime content sources.
We have the tools to help create content.
Working with your personnel is the key to content success.
Tell your story.

Industry Media

Utilize industry press relationships to client's benefit.
Marry client activity, content production and above.
Press release to construction specific list, and general channels i.e. Newswire.

Website & SEO

Website development: Planning, Architecture, Creative.
Develop with Search Engine Optimization (SEO) in mind.
Outcome: A dynamic website that grows with your company.

Social Media

Prime the flow of internal and external content.
Coordinate content into strategic social media channels.
Build an audience and foster engagement.

Promotion

Organize and evaluate the distribution data.
Combine content and communications.
Reach market via digital and/or print campaigns.

Conferences & Events

Strategy: Plan for what's coming.
Execute: What & Who needs to be where?
You: Focus on business development.

Associations

Engage the target industry sector.
Monitor association opportunities.
Utilize associations effectively for business development.

Photo & Video

Grow stock of client photography and video.
Strengthen client photography assets to professional quality.
Utilize Construct's creative talent to develop strong video assets.

Asset Management

Understand all working client marketing assets.
Organize client assets: data, photography, video, collateral, etc.
Manage and maintain client assets for retrieval and ongoing use.

"Construct Marketing is our marketing department. Their understanding of the foundation construction industry makes it possible for them to go in and out of the many projects they do for us with a deeper level of involvement and full ability to take the marketing tasks off our desks and give us the peace of mind knowing that the job will get done right!"

Steve Cress, VPAmerican Piledriving Equipment, Inc.

“George Compton’s passion for our industry and developing personal relationships with the people he works with will always result in a positive work product. His knowledge of the construction industry and experience with communication, design and creative services will bring relevancy to your marketing and public relations plan.”

Tom Armour, P.E. D.GE, Exec. V.P.DBM Contractors, Inc.

“When it comes to conferences and events, Construct signs us up, gets us a good exhibit space, recommends any sponsorships, gets our attending personnel into the event hotel, and deals with all the details. Come event time we show up, the display is waiting in the space to be set up as well as all of our hand-out literature, materials and swag. Everything we need (furniture, electricity, AV, etc.) is ordered (most of the time). We can just arrive ready to focus on the event and don’t have to worry anything else.
They have become an invaluable partner for us.”

Bill Ziadie, SalesAPE/J&M

“Thanks to their understanding with the construction industry, Construct Marketing created a marketing poster from scant information on an arcane subject in a very short time. I will absolutely use Construct again. I am looking forward to what they can create given more information and time.”

Tom Nichols, Business DevelopmentBecho Inc.

“Construct Marketing has provided valuable advertising and strategic marketing guidance for me to help grow my consulting company. Their ideas have enabled us to work in markets that we never would have thought possible.”

Les Chernauskas, PresidentGTR - Geosciences Testing and Research Inc.

“Mr. Compton has demonstrated a unique understanding of the needs of the practicing construction community and the requirements of the representative industry press. Compton is conversant in both fields and highly effective at bridging these traditionally disparate disciplines.”

Scott M. Fackert, Managing DirectorFulcrum

Construct Marketing stays on top of upcoming events and gets us set up with exhibits, registrations and sponsorship opportunities. They even take care of travel arrangements so we don't miss out on anything. They are a one-stop shop to help us keep our name out there.

Allison Swindell, PresidentGMS Piling Products, LLC

Content Line

973.729.7291

Dedicated Voicemail line to record content for Social Media, Blogs, Articles, Press Releases, Case Histories, etc.

Tell your story: Construct Marketing will transcribe, draft, edit and return for revision/approval.

CLIENTS ONLY.

Click below to open Guide for assistance.

Guide for Content Line

Content Builder

Free tool for use in developing content for Social Media, Blogs, Articles, Press Releases, Case Histories ...

FOR CLIENTS & NON-CLIENTS - WITH OUR COMPLIMENTS.

A series of questions for civil works projects will extract the facts and fundamentals to start getting your content drafted.
At the end you get an e-mail with the questions and your answers. You take it from there.
Share with your team for their additions.

Tell your story.

Civil

Structural

Geotechnical