logo

Monthly Archives: February 2024

28 Feb 2024

Book Premium Ad Space: PileBuck Construction Registry…

Get in early, know the gatekeepers. Construct Marketing locked up a premium space for one of its clients this week after jumping on an email from a principal contact regarding the new PileBuck construction registry. In addition to the ad there will also be a listing for the client company and Construct will review and proof the listing for accuracy, errors and improve/supply any needed copy. Check it out: www.constructionregistry.com.

12 Feb 2024

Give me six hours to chop down a tree and I will spend the first four sharpening the ax

Lincoln on Marketing. Give me six hours to chop down a tree and I will spend the first four sharpening the axe.  – Abraham Lincoln Perhaps President Lincoln meant that at the end of sharpening your ax for four straight hours, start whacking at your tree for two.  I prefer to sharpen as I go – but with the same ratio. I like Abe’s rate of 3 to 1, and it applies well to marketing. If we budget 6 hours […]