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Monthly Archives: October 2017

07 Oct 2017

Tradeshow Client Opportunities: Anticipate.

Anticipate conference opportunities and needs.  Table for 15 in The Big Easy? Our client is going big to a tradeshow in New Orleans and of course, we’ve got them rolling in without worry. But its a city where reservations at the good restaurants can be tough, especially a large party. Better not wait, anticipate.  They don’t want to end up at Krystal Burger.  So Construct Marketing has this on the radar long before most folks think, “Hey, let’s see if […]

01 Oct 2017

Client E-mail Blast Next Week…

A quality e-mail development process works if the client is a partner. Which means it started today reminding everyone that the e-mail was going out next week.  Everyone’s contributions would be due next Tuesday. Well, then again it probably started about a month ago. We e-mailed everyone for the first time to “Get ready to get ready! Start to think about it!” The day before that I communicated with the client principals to plan for strategic content. Now that I […]